For Jewelers & Retailers
Co-authors Cynthia A. Sliwa and Caroline Stanley offer a variety of options for jewelers and other retailers in conjunction with Jewelry Savvy.
For Your Customers
1. Offering it for sale (quantity pricing available)
2. Offering it as a gift to better customers
3. Planning an in-store event in conjunction with a book-signing, image consulting event or jewelry wardrobing classes on how to use jewelry to enhance one's image.
For Your Staff
Workshops on how to help a wide range of customers select jewelry that will be most flattering. Training on how to work with customers on his/her jewelry wardrobe and spot opportunities for future sales.
Click to visit Cynthia's blog for JCK Magazine.
More About The Book
"The book looks at jewelry in a different way - combining product knowledge about jewelry with knowledge about wearing jewelry as well as tips for purchasing and maintaining jewelry," says co-author Caroline Stanley about the new book. "We also ensure that readers know that their local jeweler is a great resource for their many jewelry needs."
Cynthia Sliwa concurs. "It's a great book for in-store training for sales associates, as well as gifts to good customers. We also offer competitive pricing if you would like to sell Jewelry Savvy in your store."
Jewelry Savvy offers a comprehensive jewelry education in its 224 pages, covering what the authors call "everything that people should know about jewelry but probably have never been taught," from making smart choices in developing a jewelry wardrobe to creative methods of recycling jewelry that no longer delights. The book contains more than 100 images, many commissioned to illustrate specific points about choosing jewelry that flatters the wearer. Stuller, Inc. and Landau, Inc. generously contributed images to the book, giving it a wonderful visual quality.
Click here to order your own copy of Jewelry Savvy (or buy two copies and save 10%). Orders may also be placed with www.amazon.com.
Distribution through industry sources coming soon. For bulk orders, personalized copies, speaking engagements, in-store events or questions, please email or dial direct at 310-937-8997.